HR and Training Department

Automate the training process
Did you know 78% of salespeople undergo one training course a year ? The limitation is your budget. You do what you can, you take the time to find and verify a trainer, program, and rates. You send people for training, training takes place, you distribute certificates, collect surveys… and that would be that. Where are the sales effects? Where’s the ROI? (asks the sales manager).
More and more HRM start to notice that one training per year changes absolutely nothing… especially since 90% of training contents is forgotten within a week. Having one training course a year won’t make the salespeople sell more than they did before. And there really isn’t anything you can do about it since you don’t have the budget anymore.
Provide management with hard data.
Management is losing faith in training. If training doesn’t work, why invest in the area for which you are responsible?
Time have changed, salespeople no longer work in an analog world, using paper and faxes etc. The current world is digitizing, everything happens faster, everything is modernizing… everything except training.
It’s beneficial to HR Departments to not only keep up with the pace, but also set the direction for future development. For the last 10 years Sales Enablement system have been implemented all over the world, and more and more HR Departments use them.
