Marketing Department

Increase the effectiveness of your marketing product campaigns and have them properly executed in the marketplace by your sales team.
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Marketing helps develop salespeople

Are you in charge of marketing for the new product? Your actions are evaluated by how they translated into the market success of the product. Imagine that all your hard work, the marketing budget, has all paid off – you got a 1000 hot leads from the market.

The Sales Department takes over the leads and almost none of those 1000 leads closed any sales. What they did sell barely covers the budget of the marketing campaign. Suddenly all of your effort, time and budget has gone to waste. But why?

Because you focused all your attention on communicating with customers, entirely neglecting that you have to educate salespeople about your product. For salespeople, “your product” is simply another item among dozens of others that they have to sell.

Increase the assimilation of product knowledge

Additionally, about 65% of marketing content is never used by the salespeople*. SalesOn gives you control over whether and when salespeople read your marketing materials, thus improving their use by 300%.

If you don’t want your efforts to be wasted at the last stage of commercialization, make sure to educate your salespeople about your offer.

Increase the product knowledge of your salespeople

Create an online product training and share it with your salespeople – thus making sure they have a good understanding of your products and value offer. Regularly check the level of knowledge and outsource product training to new employees - all quickly and easily.

Measure the effectiveness of campaigns carried out by salespeople

Gain access to data on salespeople’s evaluation and mystery client test results. Check how your products are communicated and optimize your marketing materials.

Provide information about new promotions

Improve cooperation with salespeople in the implementation of promotions and sales campaigns. Share the promotion rules on the SalesOn platform and take a knowledge test which will allow you to be sure that the team fully understands the rules and can communicate them to customers.

Create a library of marketing materials

Did you know that as much as 67% of materials created by marketing departments are not used by salespeople! Create a singular place for all your materials and measure how often your sales teams use it. They will no longer have the excuse "that they didn't know where to find the materials."

Salespeople with a lack of knowledge on your products can ruin your marketing efforts. Don’t let that happen, educate them on:

Your products / services
Your products / services
Your product strategy
Your product strategy
Technical specifications
Technical specifications
New products in your assortment
New products in your assortment
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Customers about SalesOn

Wojciech Cichy Field Sales Director at Danone

[…] indeed, thanks to SalesOn, we have been constantly improving the competences of our sales team for almost two years! It was all possible thanks to mutual understanding, commitment, and partnership cooperation. Many thanks to the entire team of McHayes Steward Group and Danone’s HR and Sales team

Jarek Ganiewski Field Force Manager at Fiskars

SalesOn allows us to develop the sales team in small steps. The greatest value is the reporting module, where we see what salespeople know and can do, and on which areas we still have to work on. Working at Saleson also allows you to develop the involvement of salespeople in the learning process anywhere, anytime.

Karolina Szołoch HR Coordinator at Sopro Polska

SalesOn is a practical tool that allows you to develop competences and skills of the sales force. It offers a wide range of training courses for sales representatives as well as for managers. In an easy and accessible way, you can analyze the results, track the progress of employees and determine the potential for improvement. For us, creating our own product training is also of great value. I recommend!

Luiza Lutek Sales Force Development Coordinator at Polkomtel

SalesOn appeared in our structures during the pandemic, thanks to which our sales reps were not deprived of access to knowledge and opportunities for continuous development. The subject of training on the platform allows you to personalize training and adjust materials to the diagnosed needs of our employees. This year, we are going a step further – we decide to use the opportunities related to planning and monitoring coaching work offered by SalesOn.

Waldemar  Jakubus Sales and Marketing Director, Member of the Management Board at DOBROWOLSCY Sp. z o.o

“We have been with SalesOn for 2 years. This accessible form, fast and easy to use, allowed for the introduction of regularity, mobility and a wide range of topics in the field of training for our sales reps and telesales reps. Being able to repeat and easily access knowledge is a key factor in keeping it remembered and used. I believe that this is the most optimal form for companies with large sales departments. “

Mateusz Szlichciński Field Sales Manager Poland at Brown Forman

SalesOn gives our salespeople the opportunity to learn according to the rhythm and preferences of each of them, additionally they can train from anywhere.

Marcin Gniewisz Commercial Director at Herbapol Poznań S.A.

I can wholeheartedly recommend. A well-prepared product, an efficient service base, and most importantly … we developed the final functionalities together… and now we are happy to use it. Thank you to the entire SalesOn Team.

Grzegorz Barszcz Vice President at Politan

This solution is on point. It perfectly addresses the needs of the new post-Covid world. Our salespeople are satisfied and committed. I can wholeheartedly recommend using SalesOn.pl

Tomasz Słoma Sales Department Manager at LangMedia Sp. z o.o.

We implemented the SalesOn platform at the beginning of 2020 and it was a great decision. Our sales representatives have the opportunity to develop their sales skills at any time, which translated into better results of the company despite the pandemic. I recommend SalesOn to any company that appreciates the importance of investing in human capital.